The Billboard video series is part of the digital publisher’s new suite of services that will be featured on Netflix starting next month, the streamer announced on Tuesday (July 7).
Penske Media’s PMX brands, including Billboard, Eater, Indiewire, Rolling Stone, The Hollywood Reporter and Variety, are all part of the new partnership, which will bring fan-favorite videos to Netflix subscribers in the US, Canada, UK, Ireland, Australia and New Zealand starting August 3.
These videos include Billboard’s “24 Hours With” series, which has taken fans through a day in the life of music superstars like Charli
“Members don’t just want to watch a show or movie and move on. They want to continue exploring the stories and personalities they love long after the final credits roll,” John Derderian, Netflix’s vice president of animated series and kids and family TV, said in a statement announcing the news. “These partnerships help us deepen our fan bond and create more ways for our members to carry their stories with them throughout the day.”
Videos from a variety of digital publishers (including BuzzFeed, Condé Nast, Hearst Magazines, People Inc., and Tastemade) will be featured on the Netflix homepage starting August 3, and range from three-minute quick hits to 20-minute episodes. The move is part of Netflix’s continued mission to “expand beyond series and movies to live events, mobile clips, games and podcasts,” per a press release, and these new digital videos span entertainment, food, travel, fashion, design, wellness and more.
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