London, UK, May 13, 2025, Chain Wire
Plutus became the first chain integration finance pioneer in 2015 to tokenize a real world asset (RWA) through its chain loyalty reward with Pluton (PLU). Today, Plutus announces new, timeless additions for PLU stackers looking to maximize savings on spending on Plutus cards.
In addition to Ethereum Layer 2 incubated in Coinbase built on the base, it marks a new chapter in the evolution of traditional rewards, bringing them to the open and permitted decentralized financial world. Redefine how the value of loyalty is acquired, owned and used.
What’s more, more than a reward system – it’s a move.
From closed ecosystems to infrastructure, it shifts control from businesses to consumers, replacing unforgettable points with practically designed tokens.
From Points to Protocols: Loyalty, Rewiring
Every year, we don’t charge billions of royalty fees, from airline miles to cashback. Traditional loyalty systems are fragmented, difficult to track and nearly impossible to transfer. It’s broken. Additionally, by converting these legacy models into interoperable and self-supporting tokens, you can redefine more loyalty and use it in the Plutus app and beyond.
First, UK and EU Plutus Card customers can hold off ongoing approval of related licenses, adopt rewards on the base network and request payments on the base network. Licensed under MICA and UK FCA will also provide access to the growing market for partner perks, travel discounts and digital gift cards, in addition to token holders.
This ecosystem will be supported by Fuel, a new on-chain network fee (similar to Ethereum gas) that will be launched alongside the Plus Token. Fuel is designed to keep the system sustainable over time by recycling rewards to customers rather than minting new tokens.
More details will be explained in more detail
https://youtu.be/ibr49almx7c?si=i8uizntmprsufwjd
From the launch of the first tokenized royalty rewards a decade ago to building scalable reward infrastructure across the UK and the EU, Plutus is the most experienced player innovating and leading the next wave of real-world on-chain utilities. With a sustainable loyalty system for daily use, fuel and rewards as a service (RAAS), Plutus is currently being prepared for expansion.
Through RAAS, businesses connect to Plus More Network, launch their own brand loyalty programs, providing customers with greater control from rewards and real-world utilities while driving growth.
All of these are built on a base.
For more information about Danial Daychopan founder and CEO, please see
What’s next?
Plus More Network is now live. Currently, rewards are issued as in-app points, and cannot be used on-chain, and tokens cannot be transferred. Distribution to eligible Plutus cardholders begins upon license approval. Other features, including extensions to RAAS functionality for brand partners, are under development and will be released once licensed.
About Plutus
Plutus pioneered the tokenization of real world assets (RWAs) with the launch of Pluton (PLU), the world’s first on-chain royalty reward token in 2015. Since then, it has restructured daily spending. This excludes more than $58 million in savings and actual crypto rewards for customers. Today, Plutus is revealing its biggest leap. Additionally, we announce the next-generation on-chain reward system that offers card spending with Plutus cards at a minimum of 3% back, providing customers and PLU stackers with real savings, true ownership and chain utilities.
For media enquiries, partnerships, or ecosystem integration, users can contact us by:
press@plutus.it
www.plutus.it
contact
Plutus social
press@plutus.it
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