On Thursday, Reddit announced a company’s enhanced profile using Reddit Pro, the company’s suite of tools designed to help brands discover, participate and contribute to conversations with the social network community.
Reddit generates and proposes a profile BIOS for your company when you sign up for Reddit Pro. Once a company offers a website, you can choose from one of several suggested explanations.
Companies can also showcase comments about community posts and profiles, as well as cross-post conversations about them and the industry that appear on the Reddit Pro Trends tab. The Trends tab, launched earlier this year, can reveal what people are saying about virtually any topic on Reddit via keywords and phrase tracking.
“Companies of all sizes have the opportunity on Reddit where more than half of the conversations they buy online are taking place,” said Jim Squires, EVP of Business Marketing and Growth at Reddit, in a statement. “Our new Reddit Pro profile tool helps them build a more easy and confident presence and reliability. And in doing so we are enriching our companies’ growth and success while enriching passionate, subject experts and communities.”
Updates come just after Reddit’s successful financial quarter. This has proven resilient in the face of economic uncertainty. The company increased revenue of 108.1 million daily active unique users by $392.4 million, an increase of 61% year-on-year, and a 31% year-on-year increase.
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