Google, sorry, that pixel event was Klinge Fest

“IP 6 8! IP 6 8!” screamed late-night host Jimmy Fallon and didn’t try to fake excitement about his new pixel smartphone. Fallon, who is likely never heard of the technical terminology before, seems to have not realized that IP68 (an evaluation that indicates that phones can survive being submerged in water) is not as interesting as sales points, nor is this water-resistant feature new to Google’s pixel line either. It has been around since the 2018 Pixel 3. It appears on the Pixel 10 for reference.

At a surreal moment that shows its tendency to show off everything related to AI advancements, Google decided to pull out all the stops for its Pixel 10 live event on Wednesday.

Of course, Google’s new phones are interesting with their unique benefits, as they show that Google integrates AI into everyday consumer experiences such as taking photos, texting friends, making calls, making phones, and getting help in the real world.

However, due to a troublesome event, Google was not in contact with us. It also suggests that the company feels that the topic is needed to cover up the lack of technological advancement, but that is not the case. Whether people like it or not, Google has rushed to leave AI in the hands of consumers through their smartphones. It would be better if the tech giants were focusing on it and not including the celebrity race car drivers, basketball stars, and peloton personalities, but rather examples from the real world.

Instead, he was a hot topic for paying celebrities such as event host Jimmy Fallon, Stephen Curry, podcaster Alex Cooper and the Jonas Brothers. As a result, there were watered-down clingies, and sometimes sales events like QVC, and Reddit users were quickly called “Uncatable.”

For the most part, this had something to do with Fallon’s performance.

In an attempt to move his goofy late-night persona to a corporate event, he became less interested in technology and needed an over-display of less enthusiasm than less Genene.

“It’s exciting. It’s like the release of a Taylor Swift album for nerds,” he began.

When trying to stand in for “mainstream consumers,” Google marketers are trying to stand in for “mainstream consumers” whoever believes Fallon has inserted into a mediocre question, such as what “agent” means, why everyone is talking about AI on their smartphones, or what a “walled garden” is.

These high-level questions only led to basic explanations from Google executives like Rick Osterloh, a platform and device, Google’s senior vice president. (It sounds like a very simple title to us, especially compared to the work of very strange technicalities like the Best Happiness Officer and Digital Prophet.)

As a result, the answers were ridiculous for everyday users despite being very interested in how the AI model is being used, how it works, or whether privacy is at risk when running AI on personal devices.

During the event, Fallon showed little reaction or curiosity about interesting information, like when he noticed that Google’s AI assistant Gemini was reaching augmented reality glasses. However, he pretended to be an avid user of the technology that only clearly demonstrated how to use it, such as Circle To Search.

At another point, Fallon held up the sign with a quote from an expected reddit user about how great a pixel phone is. “This first person feels like they’re in the Stone Age whenever they search using a phone without a circle,” Fallon said. (C’mon, Google, no one said that. To date. And certainly not a redditor.)

Fallon then accepted Google’s Vice President of Marketing as BFF-like Adrian Lofton’s Vice President of Marketing, and was excited by the table covered in smartphones, watches and earphones. (In the meantime, Osterlow wanted a handshake quick backput combo.)

But Lofton, looking at his waist in a denim tuxedo jacket, was not able to speak marketing, but it’s casual.

Instead, I’ve started watching one of my older home shopping TV channels like QVC and HSN. There, you can see salespeople gush about the product in front of you and all sales are being compiled.

Lofton: “We’re shooting the best smartphones in the world. We’re raising our own games at 10. It’s powerful, fast, and feels a satin finish with the edges and camera bar.”

Fallon: “Ah, Silky!”

Lofton: “Look at what I’m saying. The aesthetic design is incredibly pixels. So the camera is incredible. And we look at this palette.

Fallon: “Well, hold it in. It’s Wednesday afternoon. Let’s keep the PG.”

Frizzy. Absolute frizz.

Later in the event, other stars jumped in for an instant. The Jonas Brothers created a music video on a pixel phone that played at the end of the event.

Only a small portion of the celebrity interaction felt natural. Cooper came across her like herself, like in her own interview. A chat with photographer Andre D. Wagner was also a brief moment of authenticity as he spoke about his art and techniques.

It’s understandable that Google wants to differentiate itself from the Apple event format and pay attention to advances in its own hardware and software. But if it’s not for people who care about tech, who is the tech announcement? If Google is about to reach mainstream tech enthusiasts, you don’t need to do this. Like Marques Brownlee, you need to get a phone in the hands of creators people are actually watching. (Thankfully, that was the case too.)

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