DoorDash is launching a new AI-powered social app designed to help users quickly find local restaurants. The app, called Zesty, was initially available in the San Francisco Bay Area and New York.
With this app, DoorDash is moving beyond food delivery and into social and discovery. The idea behind this app is to eliminate the need to read different reviews, explore different menus, or browse TikTok when looking for a new restaurant.
When users open the app and sign in with their DoorDash account, they can ask the AI chatbot for personalized recommendations based on what they’re looking for. In a promotional Instagram post, the company shared that users can type in prompts like “low-key dinners in Williamsburg that are actually suitable for introverts” to find specific recommendations. Users will also see suggestions like “Group-friendly brunch spots” and “Romantic dinners with a vintage feel.”
DoorDash co-founder Andy Fang wrote in an X post that the app aggregates information from DoorDash, Google Maps, TikTok, and more to “curate the best offers from around the web.”
The app also learns your preferences to figure out what you like and don’t like. Once you find a recommendation that interests you, you can save it and share it with others.
Users can view and share photos and comments about the restaurants they visit, discover other people’s content, and follow people, just like on other social networks.
“At DoorDash, we’re always looking for new ways to help people connect with the best people in their communities,” a DoorDash spokesperson confirmed to TechCrunch. “We’re piloting an app called Zesty to make it easy to discover great restaurants, coffee shops, bars, and more near you through personalized search and social sharing. We’re looking forward to learning from our early testers as we continue to shape what local discovery looks like.”
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News of the app’s release was first reported by Bloomberg.
Of course, some people may not want to download a whole new app to find a new restaurant when they can just use Google. If you’re already integrating AI into your daily life, you might be using services like ChatGPT or Gemini to discover new restaurants. But the app could be a welcome addition to those looking to join a social network aimed at discovering new restaurants.
The release of the new app marks DoorDash’s latest push to expand beyond delivery services, as the company earlier this year launched a feature that lets customers book in-person dining reservations and earn in-store rewards.
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