Rocket Williams and Helen Lasichan appear at the Louis Vuitton men’s show

Pharrell Williams’ wife and eldest son Helen Lasichan and Rocket Williams led the Williams family’s fashion brigade at the Louis Vuitton Menswear Spring 2027 collection presentation during Paris Fashion Week on Tuesday.

Rashichan and Lockett chose pieces that reflected their respective approaches to style, with Rashichan, a model and designer herself, sporting a coordinating denim look in washed brown tones, featuring the French luxury fashion house’s logo and pops of colorful Fleur de Lis-style motifs throughout.

Add definition to the silhouette with a Louis Vuitton belt, and pair it with a plain, crisp white T-shirt. Lasichan completed her casual outfit with colorful sneakers as her footwear, carrying a small Louis Vuitton bag, and accessorizing with delicate jewelry.

Rocket, on the other hand, brought an effortless youthful exuberance. The 17-year-old wore a navy Louis Vuitton hoodie, wide-leg denim capri-cut pants and a white T-shirt. Similar to her mother’s denim jacket, Lockett’s Louis Vuitton hoodie included pops of color in small patches.

Williams’ parents, Pharaoh and Carolyn, also attended the show wearing matching Louis Vuitton looks. And the Williams triplets and Rashichan also wore matching blue and white sets. Patch motifs adorn the costumes of each member of the Williams family.

Williams, who will serve as Louis Vuitton’s men’s creative director from 2023, has curated a collection inspired by his love of water and surfing. “Always with a head of water, Pharrell Williams has crafted a surf-inspired spring collection designed to take Louis Vuitton customers from the boardroom to the beach, complete with logo surfboards,” Joel Diederich writes in WWD’s review of the collection.

“Here he was thinking of an executive who likes to ride waves in Costa Rica or Montauk but is a bit of a peacock,” Diederich wrote.

“His wardrobe includes classic double-breasted suits, duffel coats, and bomber jackets, interspersed with psychedelic pieces such as jeans with cowrie shell embroidery and jackets made with crazy patchworks of souvenir patches.”