Meta CEO Mark Zuckerberg shared his vision on Wednesday for “personal super intelligence.” This is the idea that people can use AI to achieve their personal goals.
Smuggled into the letter is a signal that Meta is shifting its plans to release AI models as it pursues “super intelligence.”
“We believe that the benefits of superintelligence should be shared as widely as possible with the world,” writes Zuckerberg. “That being said, super intelligence will raise new safety concerns. We need to be strict about mitigating these risks and paying attention to what we choose to open source.”
The language about open source is important. Zuckerberg has historically placed open-model Lama family of open-model Lama families as key differentiators from competitors such as Openai, Xai and Google Deepmind. The goal of Meta was to create an open AI model that was either as good as a closed model. In a 2024 letter, Zuckerberg wrote:
Zuckerberg previously left room for manipulation of this commitment. “But at some point, if there’s some qualitative change in how things are capable and you feel that you don’t take responsibility for it to open source,” he said on a podcast last year.
And while many say that llamas don’t fit the strict definition of open source AI, sometimes Meta hasn’t released a large training dataset, Zuckerberg’s words indicate the possibility of changing priorities. Open source may no longer be the default for cutting edge AI in meta
There’s a reason why Meta’s rivals keep the model closed. The closed model gives companies more control over product monetization. Zuckerberg pointed out last year that “Llama’s release does not undermine our ability to invest in revenue, sustainability, or research like a closure provider.” Of course, Meta makes most of its money from selling internet ads.
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Still, the open model perspective began to feel like the meta was lagging behind its competitors, executives were obsessed with beating the open GPT-4 model while developing the Lama 3.
When cut in June 2025, Meta launched AGI Sprint in earnest by investing $14.3 billion in scale AI, acquiring Scale’s founder and CEO, and restructuring its AI efforts under a new unit called Meta Superintelligence Labs. Meta has spent billions of dollars building new data centers by acquiring researchers and engineers from the top of AI companies.
Recent reports show that all of its investments will pause testing on Behemoth, the latest Llama model, and instead focus their efforts on developing a closed model.
Zuckerberg’s mission to bring “personal closeness” into the world – the determined shift from his rivals who are working on “automating all valuable work” has come to shape his AI monetization strategy. From Zuckerberg’s words, it is clear that Meta plans to provide “personal tensions” through its own products, such as augmented reality glasses and virtual reality headsets.
“Personal devices like glasses that understand our context can see what we see, hear what we hear and interact with us all day long will become our main computing device,” Zuckerberg wrote in a letter Wednesday.
If we leave the potentially cutting edge models on Meta closed, a Meta spokesperson said the company remains committed to open source AI and is also hoping to train closed source models in the future.
“Our position on open source AI remains the same,” the spokesman said. “We plan to continue to release major open source models. We have not released everything that we have developed historically, so we look forward to continuing to train the mix of open and closed models in the future.”
This article has been updated with more information on Mark Zuckerberg’s stance on the Open AI model.
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