
On March 14, at the Casino Gran Vía in Madrid, La Unión —a network designed to connect Cuban entrepreneurs and business owners in Spain— was officially launched worldwide.
This project aims to turn the challenges of migration into opportunities for business growth. It emerged in response to the needs of Cuban entrepreneurs, who face obstacles in bringing their business ideas to life in Spain.
The platform will serve as a meeting point, where professionals can share experiences, access strategic resources, and develop business opportunities.
Who Are the Cuban Entrepreneurs and Business Owners Behind La Unión?
Among the project’s leaders is Yohania de Armas —one of the 500 most influential people in Latin America according to Bloomberg and part of Spain’s Top 100 Innovative Leaders ranking—. Other key figures include Rafael Martínez, CEO of ConWiro and Gina de la Fe, director of Skhole and Elokhs Group. Liliam Anca; and Dr. Ángela Gandaria, founder of the Institute of Advanced Holistic Medicine, are behind this initiative, too.
La Unión stands out for its inclusive approach and deep understanding of the unique needs of Cuban entrepreneurs. The platform facilitates access to funding and resources while fostering a space to preserve and strengthen the sense of community inherent in Cuban culture.

La Unión’s Main Objectives
This initiative seeks to build a collaborative business network and strengthen Cuban identity within the Spanish business sector. Also, you will generate strategic alliances to support the growth of entrepreneurial ventures.
Why Choose La Unión If You’re a Cuban Entrepreneur or Business Owner in Spain?
La Unión represents a significant step forward in uniting the Cuban business community in Spain. It provides concrete tools to turn entrepreneurial potential into successful business ventures.
Find out more on the platform’s official website: https://www.launioncuba.com/. Sign up to join networking spaces, receive guidance on securing funding for your project. Gain access to events, training programs, and strategic platforms. If you’re a Cuban entrepreneur in Spain, this is your opportunity.