On a recent episode of the excellent podcast “No Priors,” co-hosted by AI investors Sarah Guo and Elad Gil, Gil made a point about exit timing that will no doubt be familiar to founders who have spent time with him, but one that seems especially useful in this moment when the deal is in full swing.
For most companies, Gill says, there is about a 12-month period when the business reaches peak value, “and then it collapses.” Companies that reap generational benefits are often those that have someone spying on them, rather than assuming that good times will get even better. Lotus, AOL, and Mark Cuban’s Broadcast.com all sold at or near the top, and Gill cites them all as pieces that foresaw what was to come and wisely pulled away.
To seize that opportunity, Mr. Gill made a realistic proposal. It was to pre-schedule a board meeting once or twice a year specifically to discuss exits. If it’s a permanent calendar item, it takes emotion out of the equation.
This is more important now than it was a few years ago. There are many AI startups, in part because the underlying model has not yet been extended to the category. But that won’t last forever, as many founders, like Deel CEO Alex Bouaziz, have begun to jokingly admit.
Gill said:[s] In terms of differentiation and defense and everything else, it’s a good time to ask, “Hey, is this my time?” Will the next six months be the most valuable I’ll ever be?”
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